Beachbody Wins "Rising Star" Award!

I’ve been saying it for awhile now, Beachbody is a sleeping giant when it comes to the home based business industry. They are doing everything right and are set to explode in growth. In the 2 years I’ve been a Beachbody Coach I’ve seen the business opportunity develop and grow. The Beachbody executives are always coming out with new marketing tools, products, training, and anything they can think of to help the distributors(Coaches) succeed in growing their business.

When I first joined as a Beachbody Coach, Shakeology had not even been released yet. In only 2 years Shakeology has become the #3 revenue generator behind P90x, and Insanity. With no infomercials or advertising for Shakeology, being the #3 product says a lot. Being a consumable product, Shakeology will  for sure be the #1 revenue generator for Beachbody sometime in the future.

People are starting to take notice at what Beachbody is doing. Recently, yesterday I received a tweet from Beachbody CEO Carl Daikeler, that read:

Just found out that Team Beachbody won the DSA’s “Rising Star Award”. I guess we’re on the radar now

That is great news and some serious recognition! If you don’t know what the DSA is, this is from their website (www.DSA.org) and explains their purpose, :

“The Direct Selling Association (DSA) is the national trade association of the leading firms that manufacture and distribute goods and services sold directly to consumers. Approximately 200 companies are members of the association, including many well-known brand names.

The Association’s mission is “To protect, serve and promote the effectiveness of member companies and the independent business people they represent. To ensure that the marketing by member companies of products and/or the direct sales opportunity is conducted with the highest level of business ethics and service to consumers.”

The cornerstone of the Association’s commitment to ethical business practices and consumer service is its Code of Ethics. Every member company pledges to abide by the Code’s standards and procedures as a condition of admission and continuing membership in the Association.”

As a Beachbody Coach, it is great to know that Beachbody is a member of the DSA, and now to know that they have won the Rising Star Award. I have not officially seen anything else that confirms this award, but since Carl Daikleler tweeted it, I’m sure he knows what he is talking about.  I’m guessing that the award has not been officially given out yet, but the DSA probably notified Carl that Beachbody had won. Either way, this is great news and I’m happy to be part of such a great company!

“The members of the Direct Selling Association pride themselves in their commitment to the highest standards in business ethics,” said DSA’s President Neil Offen. “By applying for membership in the association and going through a rigorous approval process, these companies are saying they take their ethical obligations to their field salesforce and to the ultimate customer seriously and are willing to make a public pledge to that effect.”

DSA’s Rising Star Award Explained

Similar to the path of a new recruit, young companies must be nurtured and mentored in order to be successful. It is important to begin the journey to greatness with a solid foundation and strong principles that will serve as the building blocks of success. While these young companies may not have unique programs in place that rise to the level of those recognized by other awards, many smaller companies have great stories to tell and they should be told. With this in mind, the Rising Star Award is designed to recognize up-and-coming direct selling companies that have dedicated themselves to achieving a high standard of excellence in business operations.

Who is eligible to enter:
Direct selling member companies

Criteria:

• Companies must have been an active DSA member for at least one year.
• Companies must have begun direct selling operations less than five years ago.
• Companies must illustrate a commitment to the tenets of the DSA Code of Ethics.
• Companies must illustrate a consistent and continued pattern of growth.
• Companies must demonstrate a well-rounded business strategy including projections for growth in sales, salesforce and tangential activities such as charitable giving.

Past winners of the DSA Rising Star Award were Scentsy in 2009, and Rodan+Fields in 2010.

Beachbody Business

There is a lot of hype recently over the Beachbody business opportunity. Although still fairly new, there are already over 60,ooo Beachbody Coaches, or distributors. Beachbody refers to those involved in the business as Coaches, which is really just another word for distributor because there isn’t really any “coaching” involved when it come to fitness, the trainers in the DVDs do the instructing.

The Beachbody business opportunity was launched in 2006 or 2007, and started out slow. Beachbody was already a successful company for 8 years before they decided to launch the Beachbody business opportunity. They easily could of gone the traditional route and sold their products in popular retail stores like Walmart or Target. But instead of going the traditional route, CEO of Beachbody, Carl Daikeler, had a different vision for the company. Carl wanted to create a way for the customers to have an incentive to stay in shape and also an incentive for referring their friends and family to Beachbody products. The coaching network does all of this perfectly. Customers now have an incentive to become a Coach and get involved in the Beachbody business.

How Does The Beachbody Business Work?

Beachbody has the type of products that people talk about naturally. Many customers were already telling friends about their P90x workouts, so why not reward them for it. Customers turned Coaches, can now send people to the website Beachbody gives them, and any sales made through their website will be tracked to them and  they will earn a 25% commission. Because of the great results produced with Beachbody products, people are always saying to customers, “you look amazing, what are you doing to get in in such great shape?”

Health and fitness comes up in conversation naturally everyday. People are always commenting on each other’s appearance, usually only the positive…lol, but it comes up often. This is why the Beachbody business concept works so well. Beachbody has the perfect “word of mouth” products.

A big thing that the Beachbody business has over other home hased businesses is brand awareness. Everyone has heard of P90x, and other workouts are gaining popularity fast. Insanity, Turbo Fire, and Shakeology are all hits in the making. The informercials Beachbody runs creates this brand awarness and also product demand. People are out searching for these products already, which makes them much easier to sell.

Beachbody Business – How To Make Money

The Beachbody business works by selling products to earn retail commissions, and also building a team of Coaches, where a Coach can earn bonuses on all of the volume created in their organization. And with it possible to have thousands, or even tens of thousands of Coaches in your organization, the earning potential is literally limitless. It is amazing that some Coaches are already earning over $10,ooo a week, which is very hard to accomplish in the short period of time the Beachbody business has been available.

Growing your Beachbody business is going to be challenging, but with consistent effort and patience it can be done. The only way to fail at building your Beachbody business is to quit.

Beachbody Has An A+ BBB Rating

I’m often asked, “is this Beachbody Coach thing a scam?” I think people assume that being a Beachbody Coach means quick, easy money, which would mean “Beachbody Coach Scam“.  But being a Beachbody Coach is definitely NOT quick easy money, or a scam.

Many times in a network marketing business model like this that involves sponsoring or recruiting, those involved will often make it sound easier than it actually is to try and persuade their prospect to join the business. This has a negative effect on the person who is new to the business. They sign up under the impression that they are going to get rich with little or no effort at all. After a few months go by and no checks have come in, they realize that there is actually some real work involved in order to be successful, they end up quitting. After quitting, this is the guy or girl who says, “I tried that Beachbody Coach scam thing, it’s a load of crap”.

If anyone is telling that being a Beachbody Coach is easy money and that you will be making thousands in your first couple of months, don’t believe it, it is not true. These people are not only going to look bad to those they are sponsoring, but they are also giving the entire industry a bad name. This is where the whole “Beachbody Coach Scam” phrase comes from. People who have signed up with get rich quick hopes, only to be discouraged when they find out real work is involved. Instead of blaming themselves, they blame the company.

Being a Beachbody Coach is the same concept as having your own business and it should be treated like a real business. Just because there is very little to invest to get started does not mean that the business should be treated as a hobby or something to do just for fun. When treated as a real business, being a Beachbody can be very lucrative over time.

As in any industry, there is a learning curve in networking marketing. It can take up to a year to get competent and gain the knowledge necessary to be successful as a Beachbody Coach. If you’re working the business consistently, it should take about 3 years before you will be able to replace your regular “day job” income. And after five years you should be making a sizeable income of around $10,000 a month or more. This is a general timeline of any networking marketing business of someone who is actively working and growing their business. Of course it is possible to achieve greater results in a shorter amount of time and the opposite is always possible also, it could take longer. The great thing about being a Beachbody Coach is that you are paid directly according to what you produce, sho how much you make and how fast is entirely based on your own efforts.

So to get back to the Beachbody Coach scam topic, the question is not if the business opportunity is a scam or not, it is if the business model, network marketing, is a legitimate business model or not. Of course I’m biased because I am a Beachbody Coach, and am also a huge fan of network marketing. From everything I’ve read and studied, network marketing is definitely not a scam, however it is an industry that takes some effort to succeed in. There are also many other companies out there who pitch the “ground floor opportunity” hype, and take everyone’s money, only to fail in the first 6 month. People often get burned by the “hot and new” opportunities and they end up speaking badly towards the entire industry. To avoid getting scammed by these opportunities, it is very important to do your research and make sure you are signing on with a legitimate company.

So Is Being A Beachbody Coach A Scam?

As for this Beachbody Coach Scam thing, I can honestly say that it is the farthest thing from a scam that I have seen. It is a legitimate business, with real products that people love. Beachbody is also one of the few home based business opportunities to have an A+ Better Business Bureau Rating.

Beachbody Coach Advantage

Beachbody has continuously proven to have a one of a kind business model. From the beginning of Beachbody’s home business launch, they have consistently added to, and improved on, every aspect of their business opportunity. From the creation of Shakeology, to all of the marketing tools constantly being added, Beachbody is definitely moving in the right direction and doing their part in helping the distributors (Coaches) grow their business.

There is one thing in particular that I want to talk about that sets Beachbody apart from any other business opportunity. One of the reasons it is so easy to succeed as a Beachbody Coach is because everyone has heard of their products. It is called brand awareness. Beachbody is constantly adding to their brand awareness through all of the infomercials they run and their frequent appearances in the media and on talk shoes.

Just off the top of my head I can name a handful of very popular shows a Beachbody trainer or workout was mentioned on a TV show.

• The Ellen Degeneres Show
• Dr. Oz
• Oprah
• The Today Show
• Good Morning America
• Tyra Banks
• The View
• And many more!

These appearances are great FREE publicity for Beachbody and Beachbody Coaches. It creates a greater demand and makes selling Beachbody products much easier. People are actually out looking for the products, they want them, and since they are not sold in stores, they will come to a Beachbody Coach to purchase them. There is no need to try and convince people to try out your product, they’ve already seen the infomercial, have seen the results on others, and now want to the same results for themselves. As a Beachbody Coaches, we’re not a salesperson, were consultants and are just recommending products that we use ourselves and have enjoyed and had great results with.

When I think of “other” home based business products, the first things to pop in my head are, makeup, candles, vitamins, and jewelery. While some of the companies may have decent products, the problem is that they are just way too common and can be found anywhere. For example, if someone wants to buy a candle, they can find one at Target, Walmart, Bed Bath & Beyond, and just about everywhere. You can even find candles at dollar stores. Trying to sell candles is going to be pretty tough. Friends and family may purchase them from you just to be nice, but eventually that will run out and finding actual customers that are searching for you your specific product is going to be extremely hard, if not impossible.

The same goes with makeup, jewelry, and vitamins. They are just way too common and not really in a niche of their own. These products can be easily found in stores anywhere. Beachbody Coaches have an advantage over other home based businesses because their products are unique in the health and fitness niche. If someone wants P90x, they don’t have the option to go to Walmart and buy something similar or close to the same thing. If someone wants P90x, they have to buy it from Beachbody or a Beachbody Coach, and that is what makes it easier to find customers to sell to.

Don't Wait To Become A Beachbody Coach

I am often asked by people who have never done a Beachbody workout, or are about to start one, if they should wait until they are finished with their workout program before becoming a Beachbody Coach. My answer is a big fat, NO! There is no reason to wait.

Being a Beachbody Coach is something that takes some time to get going.  It is a business that takes time to build, months, even years. Most Beachbody Coaches receive little to no income if the first few months. In the beginning, you’re learning the business, your team will be small, and it will take a few months before you really get an understanding on how the business works and to start seeing some income coming in.

There is nothing wrong with signing up as a Beachbody Coach before you’ve started your workout. I always recommend to people to become a Coach first, then pick out a workout program to do, you’ll save 25% and the money you save will pay for your initial start up fee.

So now you are a Coach, and you’re ready to try out the product first hand. You’ll be motivated to stick with your workout and get good results, not only for yourself, but for your business too.

As a new Beachbody Coach, starting out a new workout program, you will be amazed at the results you will get. Depending on the length of the workout you choose, typically 60-90 days, you will definitely get great results and people will be telling you how great you look and ask what you’ve been doing to get in such great shape. Now is the time to tell them about P90x, Insanity, Turbo Fire, Slim in 6, or whatever workout it is you have been doing. Send them to your website to make a purchase, and you’ve made a commission. The concept works great because appearance it brought up naturally in conversation everyday. When you notice that someone has lost weight since you have last seen them, you always say, “hey, you’re looking great!”.

As a new Beachbody Coach about to start a workout program, it is a great idea to take some before and after pictures. You’ll be amazed at the changes you can make in as little as 90 days and these pictures will be great to post on a blog or even facebook. Using your before and after pictures as a marketing tool can be a very effective way of growing your business.  As a Coach, you’re a walking billboard and testimonial for the products you sell. Don’t take that the wrong way, you don’t have to be all ripped up and in perfect shape to be successful in this business, but making improvements in your own health and fitness will help. People will not want to buy fitness products from a couch potato.

So if you are thinking about becoming a Beachbody Coach, but are unsure because you have not done one of their workouts yet, don’t worry. You can become a Coach, then choose your workout. Becoming a Beachbody Coach first should actually serve as motivation to push yourself to achieve the best results possible.

Great News! More free publicity for Beachbody, Beachbody Coaches, and Beachbody’s products.

Don’t say we didn’t warn ya! This Monday, April 18th, the man behind the muscle—Tony Horton—will be the featured guest on NBC’s Today Show.

We know it’s ridiculously early for some, but tune in at 4:00 AM PT / 7:00 AM ET and catch Tony on the last hour of the show.

I’m guessing Tony is going to be promoting P90x and his book Bring It!

I’ll be tuning in and will update this post to talk about about Tony’s appearance, hopefully I can get a clip of the video to share also.

Update:

Tony Horton made his appearance on the Today Show with Hoda and Kathie Lee. It was a very short segment but was great publicity for Beachbody, P90x, and Tony Horton, it is a very popular show. The segment was kind of funny, those girls are always silly and I’ve only watched their show a few times but they’re actually kind of entertaining. I’m sure Tony Horton has a bone to pick with Hoda, towards the end of the clip she says “PX90″, instead of “P90x”. Get it right Hoda…lol.

Learn More About P90x

Number Of Monthly Searches For P90x And More (Click To Enlarge)

Many people are making a butt load of money on the internet with affiliate marketing. If you don’t know what affiliate marketing is or how it works, I’ll explain. The concept is very simple, affiliate marketing is being paid a referral fee or commission for referring a product or service. Lets take Amazon.com for example. Amazon.com has an affiliate program that anyone can join. Within minutes anyone can be selling products from Amazon on their own website, blog, or even through emails. Every Amazon affiliate has special links that are tied to them so that anytime a purchase is made through their link it can be tracked and the affiliate will get credit and commission for the sale.

Many people try to make a living from affiliate marketing and fail. Although it sounds easy in theory, being a successful affiliate marketer is very hard. There are many people competing in the same markets and trying to get traffic for the same keywords.

For someone trying to make money online, network marketing may be the way to go. In a lot of ways, affiliate marketing and network marketing work in the same way. Those who can effectively drive traffic, and then use the right marketing techniques to either capture a lead, or make a sale, will be the ones who succeed. The main thing an affiliate marketer should do when making the transition over to network marketing is choosing the right business. And the Beachbody Coach business opportunity is the perfect business for affiliate marketers.

Why Is The Beachbody Coach Business Opportunity Perfect For Affiliate Marketer?

Beachbody spends millions of dollars producing and airing infomercials. This creates product awareness and demand. Beachbody’s products are not sold in stores and can only be sold by calling the number from the infomercial, or online. People are searching google like crazy looking for information on Beachbody’s workout programs. The picture at the right is the monthly number of searches for P90x and other P90x related phrases. You can see that P90x was “googled” 2.7 million times last month! And you can also see the numbers for the related phrases. If you’re an experienced affiliate  marketer, you will see the potential here. And P90x is just one of Beachbody’s products. Insanity, Turbo Fire, 10 Minute Trainer, Brazil Butt Lift, Hip Hops Abs, and many more are all very popular infomercials and have a huge amount of people looking for information on them.

Why be just an affiliate marketer making one time sales? With networking marketing you acquire customers that are electronically tied to you and come back for repeat purchases. Why not use you internet marketing knowledge to build a legitimate business that will provide you with residual income for years to come?

Start Your Beachbody Business Today!

Beachbody Now Speaks Spanish

Recently Beachbody has made the  Beachbody Coach business opportunity available to Spanish speaking U.S. residents. This is great news for current Beachbody Coaches because  it is a huge market for them to tap into and grow their business. You might be surprised to know that the current U.S. Hispanic population is just under 50 million and growing daily.

Beachbody has provided Coaches with all of the marketing tools needed to help them reach out to this market, except a Rosetta Stone course…lol. But seriously, even if you don’t speak Spanish, there are plenty of ways to market to the Hispanic community and with the all of the tools Beachbody has provided, it won’t be too hard.

Here are a few of the Spanish sites Beachbody has set up for me:

• www.BeachbodyCoach.com
• www.Shakeology.com

I can now refer any Spanish speaking customers or prospects to the above websites, and since I already have a team member who speaks Spanish, I can refer all emails, phone calls, and questions to him.

This is the first step taken by Beachbody to launch the business opportunity globally. From what I hear, By the end of 2011 Beachbody will launch into other countries, probably just a few at a time. Beachbody is doing the right thing by taking it slow and making sure everything is in place before they move forward. This is all great news and I’m looking forward to all the growth that will follow.

Below is a great article from a Team Beachbody Newsletter. It talks about how Beachbody Calls can get into the Spanish speaking market, even if they don’t speak Spanish.

Embracing the Hispanic Community

By Howard Shapiro

Jimmy’s introduction to the Hispanic community came at a Team Beachbody event. “I met someone who was bilingual at a Tony Horton event,” he recalls. “They had crazy–good results with the business and it helped me to start thinking globally.”

Jimmy is one of thousands of Coaches who will benefit from all the great tools available in the Hispanic Initiative. “I’m thrilled that we are expanding into the Hispanic community,” he says. “It’s an opportunity to share Beachbody with more people than ever before!”

He adds, “Whether it’s fitness, nutrition, or financial freedom, people of all walks of life need the solutions we provide. At the end of the day, the language we’re all speaking is health, happiness, and freedom!”

Who do you know?

When it comes to this historic launch, the first thing Jimmy suggests to do is figure out who you know who speaks Spanish. “Anyone who says they don’t know at least one person in the Hispanic community needs a different kind of memory jogger,” he says. “There are a great number of people who speak Spanish in the United States.” Jimmy adds, “I ask people who they know in industries that traditionally have a lot of bilingual employees. This approach always seems to generate good results.”

And Jimmy knows that being an English-speaking Coach doesn’t stand in the way of success. “At first, I was scared of offending people because I didn’t speak Spanish,” he explains. “But once I got over my fear, good things started happening. I know that Coaches of any nationality will have great success with this exciting launch.”

Underneath it all is Jimmy’s burning desire to help others. “When you realize that the Team Beachbody business opportunity can change thousands of lives, the language barrier flies out the window,” he says. “I want to help people achieve a higher level of health and fitness.” Jimmy adds, “Good things happen when you reach out from your heart!”

A perfect match

Jimmy will tell you that Beachbody fitness programs are a perfect match with the Hispanic community. “Direct sales programs, in general, are very prevalent in the Spanish speaking community,” he says. “And Beachbody has amazing products that the Hispanic community has never been exposed to.”

Jimmy realizes that momentum and enthusiasm can grow quickly in the Hispanic community, too. “I have a friend who works at a Spanish language network with a lot of bilingual employees,” he explains. “I’ve seen their enthusiasm, excitement, and passion for life.”

Jimmy goes on, “Basically, the Hispanic community has a sense of loyalty when they find something that really works. There’s not as much skepticism as there is in the English-speaking community.”

Community success

“People within the Hispanic community love success stories,” Jimmy says. “When they see a friend that has lost 10 pounds, they get super excited and believe they can do it, too.” He adds, “They’re also eager to share that success with their family, friends, and coworkers.”

And let’s not forget about Jimmy’s personal success story. “I’ve lost 100 pounds with Beachbody programs like P90X^:,” he says. “I’ve even been in three INSANITY DVDs!”

An actor by trade, the Team Beachbody business opportunity has now become his full-time gig. “I no longer have ‘survival’ jobs like waiting tables or bartending,” he says. “I’m able to make my own hours and have much greater flexibility because of my full-time income.” And the best part for Jimmy? “As a new father, I don’t have to worry about finding day care anymore,” he says with relief. “My business allows me to be a stay-at-home dad!”

Coach’s Playbook: How to make the most of your opportunity with the Hispanic Initiative

• Think of places you do business that might have Spanish-speaking employees, like restaurants, hotels, or the grocery store.
• Ask your current customers, Team, family, and friends for help in getting the word out to the Hispanic community.
• Don’t let your lack of language skills intimidate you. Team up with people who can help bridge the language barrier.
• Reach out from the heart. When you seek to help others, you will achieve great success.

Become A Beachbody Coach Today!

Beachbody and it’s Coach network is growing by leaps and bounds. The Beachbody Coach home business opportunity is only 4 years old and is seeing incredible growth. The products Beachbody Coaches are able to offer customers are second to none  and  in high demand. The infomercials Beachbody runs all day long create a demand for the product, and customer leads for those involved in Beachbody’s business opportunity. Beachbody offers a home based business unlike anything ever offer and are seeing some amazing results because of it. P90x has earned $420 in sales for Beachbody since 2005.

Recently the CEO of Beachbody, Carl Daikeler posted this on his facebook wall:

“If your prospect doesn’t think the timing is right, they’re about to feel left in the dust. Like a rocket – we’re taking this to a new level”

Daikeler was also featured in a recent article at CNN.com where he discusses trends in fitness and where Beachbody fits in, plans for the future, and how the main goal is to end the trend of obesity in America. Below is the full article:

The Little Black Dress Of Fitness

By. Jacque Wilson

It’s 7:20 a.m. and Carl Daikeler hasn’t worked out yet. Not a big deal for the 49% of Americans who don’t exercise regularly, but it’s going to bother him all day.

The problem is the CEO of Beachbody, the company behind P90X and Insanity, doesn’t like to work out. So much so that he sometimes has to “trick” himself into the gym. Like the time he decided he couldn’t brush his teeth before he worked out for at least 10 minutes. That little ploy inspired Beachbody’s 10-Minute Trainer program.

The fitness industry is constantly coming up with similar tricks to get more of us off the couch, Daikeler said.

The result is a rotation of incoming and outgoing trends — from Jane Fonda’s VHS tapes in the early ’80s to Beachbody’s DVD programs that are popular today.

Daikeler compares fitness to fashion. “Somebody starts wearing a certain shoe in Milan or Japan and suddenly everybody wants to wear it,” he said. “It doesn’t just solve the problem — like shoes cover your feet. It makes you feel like it’s (a part of) your identity.”

Starla Kay teaches youth video classes at the Indiana Black Expo in Indianapolis. She has a 19-month-old son and not a lot of time for a workout program that doesn’t work.

She tried kickboxing, aerobics and just going to the gym, but nothing really stuck until she got one of this year’s hot trends, P90X.

“This is the first actual program I’ve done,” she said. “I feel stronger. I feel like I have more energy. I’ve lost 9 pounds so far.”

The American College of Sports Medicine publishes a yearly survey of the top worldwide fitness trends. The top 10 list for 2011 includes boot camps and programs aimed at older adults.

Trends depend on many factors, said the survey’s lead author, Walt Thompson. Take Pilates, which dropped off the survey’s list from No. 9 last year. Thompson believes the economy made Pilates equipment and specialized instructors too expensive for clubs to maintain. He’s not sure if Pilates will make a return to the top 20, but he doesn’t expect a few of this year’s trends to stick around long.

“The problem with the high-intensity kind of programs is that they deliver a punch like severe weight loss programs do, but they’re difficult to comply with in the long haul,” he said.

Remember the slide board? Tae Bo? Step aerobics? All trends Houston, Texas, YMCA senior program director Karen Behrend has seen come and go in her 28 years of teaching group fitness.

“The reason why programs like that don’t stick is because they’re too hard to do,” she said. “The things that really stick are programs that cross over multiple (ability) levels.”

Kay said when she first attempted the P90X DVD program it was “too much” so she dropped it after two weeks. But when she started attending a class with an instructor who taught her how to modify the moves, she found herself returning six days a week at 7 a.m.

Behrend cites classes like Zumba, body pump and spinning as success stories. They’re consistent, easy to follow and include that always important element of fun.

“They make people feel successful,” IDEA Fitness Journal Editor-in-chief Sandy Todd Webster said. “That’s a huge key in good programming is to make people feel like ‘Wow, I get it.’ ”

IDEA is the world’s largest association for fitness and wellness professionals. It also does a yearly survey of fitness trends. This year, aerobics, water fitness and martial arts-based classes had the largest decline in popularity. Dance and boot camp classes showed the largest growth.

“Think Jazzercise classes — they’re fun. They combine good music, easy choreography (and) social aspects,” Webster said.

Jazzercise is one of those trends that stuck. Judi Sheppard Missett founded the company in 1969 and the dance-based classes are still popular across the world. In fact, Entrepreneur Magazine recently named Jazzercise 2011′s most successful fitness franchise.

“It’s not like you can take a six-week course and be fit the rest of your life,” Missett said. “It’s really good that people are coming up with different ways to move. I’m happy for anybody doing anything, anything that gets them off the couch and on their feet.”

She continues to choreograph routines to approximately 30 new songs every 10 weeks to keep her high member retention rate.

It is the beauty and curse of the industry, Behrend said. Old trends evolve into new ones, forcing gyms to stay cutting edge, but keeping customers excited about working out.

“The trick only lasts so long,” Daikeler said, going back to his fashion analogy. “The best designers aren’t looking for trends; the best designers set the trends. Will this capture a market audience or is this like Lady Gaga’s meat dress?”

Daikeler said he just hopes whatever the industry comes up with next is the end of the biggest trend in America right now: obesity.

Network marketing, or MLM, often gets a bad rap. There are many reasons for this that I won’t go into now, but one of the hurdles a Beachbody Coach must get over are the negative preconceived notions people have about network marketing. Ultimately, if someone does their research with an open mind, they will see that network marketing is a legitimate business model that has been constantly growing over the past 60 years. And now with the internet involved, building a network marketing business has never been easier. Network marketing is the business of the 21st Century. But don’t take my word for it, listen to this…Click Here

Beachbody was around for 8 years and already a successful company when they decided to launch their business opportunity using the network marketing business model. This could of posed as a problem to some of the people already involved with Beachbody, but as it turned out, the popular trainers, Tony Horton of P90x, Shaun T of Insanity, and Chalene Johnson of the Turbo Series all have nothing but good things to say about the Beachbody Coach business opportunity. Below is a video of Chalene Johnson and Shaun T talking about the business and what it means to them.